Founder & CEO
Annette has over 35 years of experience in accounting, tax, financial planning, and investing, holding two of the top three financial designations: CPA and CFP®, as well as a PFS™ (Personal Financial Specialist) from the AICPA.
She began working full-time in accounting in 1987 at just 18 years old while attending college at night. Her strong aptitude for accounting was evident, as her college even paid her to tutor students in her own class. Annette earned her Bachelor’s Degree in Business Administration with a concentration in Accounting from California State University, Fullerton, in 1998.
Originally from Erie, Pennsylvania, Annette relocated to Orange County, California, in 1992, making the cross-country drive alone. She climbed the ranks in corporate accounting and finance, reaching a senior accountant level while attending college at night. After graduating in 1998, she launched her own accounting and tax consulting business, earning her CPA license in 2005, her CFP® license in 2008, and a Registered Investment Advisory Firm license in 2012. Over the years, she has worked with hundreds of clients, gaining extensive experience in creating tailored financial, tax, investment, and retirement plans.
Annette is deeply passionate about financial planning and investments, focusing on building long-term relationships with her clients. She works closely with high-net-worth individuals to fully understand their financial lives, offering customized advice that addresses everything from financial and retirement planning to tax strategies, investing, and legacy planning. Her goal is to help clients achieve their financial dreams while educating them along the way. Annette’s approach is to guide her clients through every aspect of their financial journey.
Business Development & Marketing Manager
Brian is the firm's Marketing, Client Outreach, and Business Development Manager, a role he's held since 2017. He's a key player in addressing client needs and breaking down processes for prospects.
His financial career kicked off with the Pennsylvania State Treasury. He studied Business Administration and Sociology at Penn State University and Harrisburg Community College and also took Digital Marketing courses through California State University Fullerton's Extension program.
Client Services and Financial Paraplanner Qualified Professional™
Nichole has been a key member of the firm since 2015, playing a vital role in financial planning, administrative tasks, and client services. She works closely with clients, helping them gather data and navigate the firm's client website logins.
Nichole holds the Foundations in Financial Planning Certificate from the College for Financial Planning and is a licensed Financial Paraplanner Qualified Professional™.
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